It’s All About the Name

A devotional by Reverend Dr. Kevin Schwamb

Nike and its official “swoosh” logo is big business in the world of track and field.  The company does not apologize for aggressively going after high profile athletes to secure their long term sponsorship.  If you watch the 2016 Summer Olympics, you will see that the track and field event will be dominated by runners wearing and competing in Nike gear.


Although we don’t know if the apostle Paul was much of an athlete, we do know that he often employed athletic imagery in his letters.  The city of Corinth was known to host the Isthmian Games, a forerunner of the present day Olympics.  In 1 Corinthians 9:27 Paul writes “Do you not know that in a race all the runners run, but only one receives the prize? So run that you may obtain it.”   The Apostle challenges believers to remember that we represent Jesus Christ in the world and, therefore, how we live and what we do with our lives is of eternal significance.  The prize that every Christian should be striving for is to be like Christ, so that when we stand before Him we will be awarded the crown of righteousness./div>

If brandishing the name means that much to Nike, imagine what it means for those of us who wear the “Name Above All Names!” Let’s live a life that brings the greatest honor to Jesus Christ!